Summer 2014 – Digital Issue

21st Century Communications: Authenticity Matters

Summer 2014: Volume 21, Issue 2

Features

• Twenty-First-Century Communications versus The illustration of Control: An Epic Battle
  The idea of stakeholder communications is broached and the role of authenticity is explored. By Ruth McCambridge
  
  
• Two Eras of Civic Information and the Evolving Relationship between Civil Society Organizations and Young Citizens
  The article explores the communicative relationship between civic organizations and young citizens as a clue to understanding the potential for youth re –engagement through digital communications. By Chis Wells
  
  
• Reframing Issues in the Digital Age: Using Social Media Strategically
  The prevalence of social media provides a perfect opportunity to help reframe a widely misunderstood social issue. But what does meaningful engagement look like in the sphere of social Media. By Julie Sweetland, PhD, and Rob Stone
  
  
• Two Master of Communication Discuss the Branding (or Not) of the Nonprofit Sector
  Does the nonprofit sector have a brand identity, and if so, how might we build on that? By the editors
  
  
• Our Boards in Our Brands: An Aspiration
  The author explores the power of brand as an organizing principle for boards. By Jeanne Bell
  
  
• Attention Philanthropy: The Good, the Bad and the Strategy
  This article discusses how to get and keep the attention of our stakeholders in a noisy world. By Chau Guo, PhD, and Gregory D Saxton, PhD