Honing Fundraising Strategy through Collaborative Experimentation by Chris Pearsall and Alison Carlman Fall 2017: Volume 24 Issue 3

Honing Fundraising Strategy through Collaborative Experimentation (Fall 2017)
Item# 240305
$13.95

What inspires donors to give? This article details the experiments and findings of two organizations that joined in an effort to test hypotheses across multiple types of causes and giving platforms.