Social Media Effectiveness for Public Engagement: An Example of Small Nonprofits by Youyang Hou and Cliff Lampe Spring 2016: Volume 23 Issue 1

Social Media Effectiveness for Public Engagement: An Example of Small Nonprofits by Youyang Hou and Cliff Lampe [Spring 2016]
Item# 230109
$13.95

After studying twenty-six small environmental nonprofits, the authors found many examples of how small organizations respond to the challenges and constraints they encounter with their uses of social media. A remarkable on-the-ground view of social media practice. by Youyang Hou and Cliff Lampe